From the eBook - [Enhanced Credo edition]
100 Ideas that changed graphic design: No.1 The book
No.13 Decorative logotypes
No.16 Metaphoric lettering
No.21 Primitive figuration
No.26 Graphic design magazines
No.30 Asymmetric typography
No.35 Expression of speed
No.43 Riddles and rebuses
No.50 The provocative gesture
No.55 Forced obsolescence
No.65 Sustainable packaging
No.66 Public service campaigns
No.68 Layering and overprinting
No.75 Film title sequences
No.86 Record album covers
No.88 Sexual taboo busting
No.89 Self-promotional publishing
No.91 Universal pricing code
No.96 Magazine coverlines
No.97 Guerrilla advertising
No.100 Designers' websites